PODCAST>>BFM 89.9 The Business Station Take the essential morning beverage and fuse it with the King of all fruits, and you get Durian coffee! After trying more than 40 types of durian infused coffee, the men behind Love A Durian White Coffee really gave their right arm to make their durian coffee “Nothing, but the real thing”. Managing Director of Love A Durian, Benson Wong, joins us on the show today to share with us the story behind establishing a new category of ‘Malaysian Breakfast Coffee’, along with the creative branding strategy they have engineered to stay ahead of the spiky game.
Our philosophy We have revolutionized the way we think about coffee, from the ingredients, the packaging, the preparation and appreciation of it. Thanks to the research and innovation units, the LOVEA™ culture and quality coffee has been spreading around the world.
Lovea™ Vision Our vision of Made in Malaysia for the World. Closer to becoming a global citizen of the world. Spreading joy and ultimate lifestyle to every city. read about our core values To find out more about our bottom-lines and core values here Explore Here >